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RESUME

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RESUME

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Professional Profile

Marketing MBA Entrepreneur, results-oriented and customer-obsessed. Highly skilled in developing client relationships, understanding their challenges, and creating programs that provide exceptional value.

Superior presentation, communication, and employee development abilities. Proven team-building and leadership skills. Two years of U.S. and international travel.

Tenacious in conducting thorough research and analysis of environment. Creativity to develop marketing campaigns that strategically align company vision, goals, and resources to build competitive advantages.

Work Experience

The Red Apple Consulting Company – Principal – Cincinnati, OH – 1999 to Present

Diversified marketing, management, and brand consulting company. Engagements:

Rexarc International, Inc. – West Alexandria, OH

Hired by previous client as Director of Marketing in 2004 to turn around gas control equipment company’s ten consecutive years of declining sales | Managed $425,000 budget | Rebranded company on high-quality, customized gas control systems (Build Your Own™)

· Integrated CRM module into company ERP system | Developed relationships and conducted sales presentations to national accounts | Created and placed advertising, press releases, and public relations activities | Produced sales training and case study video | Redesigned website and collateral material | Hired and trained subordinate for succession

· Launched new product line of specialty gas equipment

§ Created marketing plan | Designed and published new catalog and price list | Managed technical specifications of suppliers, graphics and internal development teams, and sales force to meet customer expectations and achieve corporate goals | Coordinated sales training and incentives, domestic and international trade shows, press releases, and promotions with industry press for maximum exposure

· Designed and developed industry-first piping installation program, Complete Systems™

§ Nationwide management service coordinates piping system designers, hardgood suppliers, and installers for industrial, medical, and specialty gas applications

· Achieved total corporate revenue growth of 43% in 2005

NCR Corporation – Dayton, OH

· Analyzed global market of empty inkjet printer cartridges for NCR’s Systemedia Group | Developed nationwide inkjet cartridge collection program on college campuses

· Wrote business plan for all operations | Conducted half-day presentation to VP of Global Marketing requesting seed capital (approved)

Managed implementation of pilot program | Organized cross-functional teams with multiple levels and locations of employees, vendors, and suppliers to prepare program rollout | Final program budget of $4.7MM, reduced cost of materials by 36%

Lee World International – Beijing, China

· Created new market development plan and outlined strategic direction for multi-national contract manufacturer of rubber and metal sub-components | Annual sales growth of 45% since engagement | Redesigned website and collateral material to align with manufacturing and logistical capabilities

Kitchen Tools and Skills – Toledo, OH – Sales training and website consulting

HandHealth Unlimited – Hamilton, OH – Strategic planning and market segmentation consulting

Cornerstone UMC – West Chester, OH – Membership and facility growth consulting

Greenwood Cemetery – Hamilton, OH – New business development and brand consulting

Rexarc International, Inc. – West Alexandria, OH – Executive coach to Vice President

Two years of United States travel 1997 to 1999

Wells Fargo Financial - Credit Manager, Assistant Branch Manager - 1994 to 1997

· Responsible for attaining growth and bad debt goals, developing management trainees and staff | Two trainees promoted to Branch Manager

· “Christopher leads by example” District sales leader 1995 and 1996

· Grew annual branch receivables by 118% from 1996 to 1997

T.G.I.Friday's - Marketing Manager / Training Director - 1991 to 1994

· Created and implemented all marketing functions of TGIF's highest volume store in region

· Directed "Service that Sells" seminars, raised yearly sales 31% ($871,000)

· Conducted training programs for staff | Initiated mentor program for new servers

· Established and built promotional relationships with Marketing Directors and Public Relations Coordinators of Cincinnati’s premier sporting events and cultural activities

Education and Professional Development

Miami University MBA 2002 | Marketing specialization | Awarded $3,000 Davidson Graduate Scholarship for Marketing major with highest GPA (3.62) | Granted Assistantships 2000-2002

University of Toledo BBA 1992 | International Business Management major | 100% self-financed

American Management Association 2006 | 3-day “Planning and Developing New Products” seminar

Gallup StrengthsFinder^® Profile: Significance, Strategic, Competition, Maximizer, Activator

Myers Briggs Type Indicator^®: INTP

Miami University–Adjunct Instructor 2000- 2005 | Indiana Wesleyan University – 2006

Instructed seven different classes for Miami’s Top-20 business school (Marketing, Accounting, Economics, Customer Service and Sales, Introduction to Business, Management, and Organizational Behavior) | Teaching based on superior service to internal and external clients by developing interpersonal communication skills, understanding organizational dynamics, and accepting individual responsibility for outcomes.